Business Marketing Tip – How to Hire Someone to Convert Your Audio Training to Articles

In the last few days I have been interviewing a handful of folks that are looking to do transcription work to find one or two people that will be able to take the real estate and marketing courses I already have plus some of the new ones that I am scheduled to do and convert them in articles to post on the blog and various other marketing opportunities.I have some feedback and tips for those of you that are considering doing something similar in your own business, but before I get to some of the tips I want to remind you why I am even bothering to do this in the first place.Content (and by content I mostly mean articles for your website) is critically important to build and keep traffic to your website. Whether you are just posting the articles on your site or you are also using the articles on other article directory sites for syndication and republication, you will find that having content, specifically valuable content, and a lot of it to be one of the most effective, long term traffic models available.For example, here is some real world data. Just before the New Year, I went back and looked at Google Analytics data from one of my websites. I took the total amount of search engine traffic coming to my site over a specific–very long–period of time and divided it by the number of articles I had on my website. Then I divided by the number of months in the time period to get a number of visitors from search engines per article per month number. First off, I want to say that this number is conservatively low because I used the total number of articles at the end of the period as if that number of articles existed the entire time when really I was adding articles at a rate of about 1 or 2 per day.So, what was my number? 10 new visitors per month per article. Yours may be much higher, yours might be a little lower, but let’s look at what that really means in terms of pay per click traffic (which I think is similar in quality to organic search engine traffic from articles, but that’s a topic for another day).If you were paying 50 cents per click to get a visitor to your site, then 10 new visitors from search engines per month per article, means that you article is worth $5 per month in pay per click traffic to you or about $60 per year.So, for every article that you write, you can expect, on average, about $60 worth of traffic from that article over the course of a year. And that, in a round about way, is why I am taking the numerous hour long talks that I have done and converting them into text articles.Ok… so, getting back to the feedback on hiring someone to transcribe my hour long talks and then take that transcription and convert it to articles.First, price does not always mean quality. Often it does, but there are people that just want to earn some extra money and they are happy making a lot less than someone that is a “professional” transcriptionist that is charging 6 times as much. And yes, the difference can be that much. I have had people bid and do a great job at a much, much lower rate. I have also gotten horribly poor quality stuff from mid to high price guys.Second, get lots of bids and try several people out. When I go to hire someone I advertise the job is to do a single hour of work and let them know that if it goes well, I do have more. I will even hire several people from the first job post to do one hour each to find the ones that communicate well with me, do it in a reasonable amount of time, and do a reasonably good job. If I happen to find two or three in the group that fit that standard than I will hire more than one and split the work until one of them opts either through their actions or words not to do the work for me anymore.Third, set the standard early on. It is much easier to set a high standard in the beginning and have folks strive to reach that standard than to be vague and let them fail from your lack of standards.So, I hope those tips help you if you decide to convert any audio presentations you have into articles.

Budget Travel and Hotel Considerations – Travel Industry Making Changes To Compete For Consumers

If you are like most Americans, you having difficulty saving money while prices are rapidly increasing; things like college tuition, food and fuel. So, when it comes to traveling you are looking to shave off costs and find ways to travel on a budget, and well, no one can blame you for that. What you may not be aware of or have not considered is that in the travel business; everything from airlines and rent-a-cars to tourist destinations and hotels are trying to find better ways to accommodate the budget traveler.


For instance, many airlines have had their fuel prices boosted to record costs and many family budget and business travel hotels are making changes in management and in their operations. Recently, Choice Hotels named a new COO and President; Stephen P. Joyce, 48. Additionally they named a new Executive VP of Global Branding. Why, because they know that they must hold their American clientele and find ways to cut costs, while still attracting their overseas travelers who are paying in high valued currencies.There are many ways to cut costs in traveling and staying on a budget and hotels, rental car agencies and airlines are working very hard to compete for fewer travelers with fewer dollars, while still retaining a profit. Easier said than done, especially when jet fuel has almost tripled in cost since 2000 and recently the number of families traveling on vacation is being cut by a good 35% this summer, all due to cash strapped consumers, credit crisis and outrageous fuel costs. Airline Industry analysts are predicting one or maybe two major airlines filing bankruptcy in 2009 and some hotel chains have pulled back construction of new hotels in many locations.

Deck Construction Maintenance Tips

You can hire a deck construction company to build your dream deck, but how do you take care of it to keep it looking nice? Performing basic maintenance and upkeep on your structure will keep it looking and functioning great for much longer than if you just let it sit there. Here are some tips to get you started.Repairs
Each year, check the supporting posts and joists underneath that hold the deck up, as well as the screws and bolts that connect it to your home. Inspect for wood rot, structural damage, or loose bolts and screws. Also check the railings and flooring for loose nails or screws, as well as damaged wood and splinters. If you find any problems, make sure and correct them before doing any further maintenance. This may be as simple as tightening bolts and hammering nails back in or as complicated as replacing posts. If you find wood rot on your supporting posts, it is best to give your deck construction company a call. These types of problems often require major renovations and are best left to the professionals.


SandingIf your deck is older and looks beaten up, consider sanding rather than washing it. Sanding an older structure can give it new life and add another 10 years to it. Before sanding, make sure all nails and screws are sunk into the wood so they don’t catch on the drum sander. Sand diagonally first with sandpaper that is 40-50 grit, then go back and sand it again horizontally using 70-80 grit sandpaper. This process evens out the surface while opening up the pores of the wood.Homemade Cleaning SolutionHere’s a recipe for an effective deck cleaning solution that you can make at home. Combine one quart of household bleach with 1/3 cup of powdered laundry soap and 3 quarts of warm water. Apply and rinse off.StainingStarting at an inner corner, use a sprayer to apply semi transparent stain. Watch for overspray on siding or any other surfaces nearby. Go over any puddles with a roller to even out the finish. Don’t let the stain completely dry before applying a second coat because it will not soak into the wood. Not all structures will require more than one coat. Use a stain that has a high amount of resin in it so it will last longer. Look for solids at or above the 50 percent level. In the years between staining your deck, a water sealant can be applied to protect the wood.


Ask your deck construction company about installing low-maintenance decking if you prefer to avoid frequent upkeep and repairs. These kinds of decking materials are stain, scratch, mold, mildew, and split resistant.

Information on Online Games

There are many places that offer free online games for a person to fill their spare time with. There is a countless number of people who participate in online games each day, and many of those people would admit to how addictive these games can be. If you have found yourself with spare time to fill but are unsure how to utilize this time, why not check out one of the different types of free online games available on the internet.You can find games online to entertain anyone in many different age groups. There are several games available for young children, teenagers, and adults. Many of the games you would find online are targeted for a specific age group. The ones that are geared towards younger children are often times educational and interactive. On the other hand, the ones created for adult entertainment are usually constructed in such a way that the only thing they provide to their users is a way to beat boredom. So what are the many different types of games available on the internet today?


One of the most popular online game genres is the multi-player RPGs. These allow a massive amount of players to be in the game at the same time. The unique thing about these games is that everyone is playing their own personal game while being able to interact with the rest of the gamers who are online at that same moment. These games generally revolve around a fantasy world in which people have created characters. While playing the game you are supposed to remain in character at all times and submerse yourself into the idea of this fantasy Kingdom. Many of these games require a membership at some point to be able to progress further in the game. However, there are some available that are completely free to use.Another popular way to fill your spare time is to play one of the millions of flash games available on the internet. You can find a game about almost anything, and these games are usually easy to beat but very addicting when playing. The type of flash game you might find online would include shooting, racing, puzzle, and other silly stress relieving games.Children can enjoy one of many different education games available to them virtually. Almost any cartoon on television has a game that goes along with it online. The best thing about many of these games is that children are learning valuable moral or scholastic lessons without even realizing it. To them, it does not feel like a chore to play these games and in return, they are subconsciously soaking up the information that is being fed to them throughout the game.


There are millions of free online games available to play. Finding them is extremely easy and in many cases, there is not much required of your computer to play them. There are many different types of online games, that was not even touched upon in this article. It would be impossible to count the amount of free online games available to a person today. The next time you find yourself with some time to kill why not check out one of the millions of games available online.